Book tip: Practical Guide to Crisis Communication

A shitstorm, a mishap, a cyberattack—and suddenly everything is under scrutiny. In a world where social media sets the pace and the public expects immediate answers, communication determines whether you gain or lose trust.

This practical guide impressively demonstrates why silence is no longer an option and how companies can remain credible even under intense pressure. With real-life case studies, clear strategies, and a look behind the scenes of modern crisis communication, Marco Cortesi and Stefan Häseli provide an indispensable guide for anyone who needs to take a stand in critical moments. A book that proves good communication can turn crises into opportunities.

INFO
Practical Guide to Crisis Communication
Authors: Marco Cortesi & Stefan Häseli
Publication date: March 2025